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KCOS 2010 - Fundamentals of Entrepreuneurship

Type d'enseignement : Lecture alone

Semester : Autumn 2017-2018

Number of hours : 24

Language of tuition : English

Pre-requisite

There is no fundamental prerequisite for this class. However, students are expected to conclude a contract with lecturer and peers about class preparation, class participation, open-mindedness toward their peers as well as toward themselves: be open, frank and blunt, but respectful.

Course Description

Objective of this course is to develop some theoretical business knowledge on entrepreneurship, entrepreneurial strategic thinking, as well as practical skills needed by an independent business person looking forward to starting a new company. While a few formal lectures covering the “basics” are proposed, the main approach is case-based as pioneered by HBS. It involves collective work in-class, analytical brainstorming sessions, practicing communication and synthetizing skills. Emphasis is on being innovative, convincing, synthetic, pragmatic, and constructive. Upon completing the class students should develop a general understanding of the varying dimensions needed to start of a new venture, as well as having progressed on their ability to mobilize some of the required skills

Teachers

  • CHRISTOPHOROV, Pierre (Consultant et formateur indépendant)
  • REUTER, Charles-Henri J. (ONYX Consulting - Formateur)

Pedagogical format

There will be 6 classes of 4 hours each. Underlying material, including cases, will be mostly derived from the reference book and will serve the purpose of fostering class interactions, critical thinking, skills-development. Hence the emphasis is not placed on fundamental knowledge, but on knowhow, fostered and developed in class through the case-based approach. Complementarily students will be presented with material to develop the pitching approach, and practice it throughout the class, as a basis to streamline their thoughts, communicate, convince, and turnaround concepts, ideas, insights. Hence it is fundamental to purchase the class book and prepare reading before classes.

Course validation

There is no final exam for this course. The acquisition of knowledge is assessed on the basis on class participation (small reading quizzes, pitches, reading rap-up, presentations) and a final project by groups of 2 students. Pitch: 20% Presentation: 20% Quizzes and participation: 40% Project: 20%

Workload

Workload is moderate to heavy depending on students' skills (ability to read in English quickly, to search for new information, to prepare sharp and short PowerPoint presentations…). It is expected that students read about 2 case studies for preparing each class, prepare their own pitches and presentations and work on their final project.

Required reading

Entrepreneurship, Global Edition 2 juillet 2015 Bruce R. Barringer, Duane Ireland Pearson; Édition : 5 (2 juillet 2015). 600 pages